Immersive Experience
- Standalone sites are an essential marketing component
- Universal Pictures should continue to have a unique voice
AGENDA:
DPIM can power your standalone sites...
The Lorax
Animated Film Site Prototype
Jurassic World
Live Action Film Site Prototype
Key Features
- Responsive design for multiple devices
- Integration of various video platforms
- Dynamic aggregation of content from social platforms: Twitter, Facebook, etc.
- SEO integration and custom URLs for high rankings on Google search
- Backed by Concerto CMS for efficient content curation
- Modular design allows for easy addition of new functionality
- Flexible URL management
Powered by Concerto
A robust set of configurable modules:
- Home page
- About page
- Video page
- Gallery page
- Characters page
- Get Tickets page
- Catch-all page
Benefits
All the benefits of the PXLBros solution...
Without sacrificing your standalone sites
And More...
- Partnership: Allows Universal Pictures marketing team to realize their unique vision through the creation of standalone immersive film sites
- Product Alignment: Provide Film access to DPIM digital products including Concerto CMS and Entertainment Service APIs. Access to features developed for other NBCU businesses
- Site Lifecycle Management: Post-theatrical run, fully transition the site and assets to Universal Pictures Home Entertainment
- No Risk Proposition: Confident in our ability to deliver, no need to lock you into a two-year agreement
Cost Competitive Pricing
| Initial implementation fee | $0 |
| Custom Film Microsite (18 films per year) |
$18,000 per film |
| Total per year | $324,000 |
Film Campaign Workflow
- Provides art, synopsis, cast & crew information, photos + Requests the custom features
- Designs & develops the site with the templates and assets + Implements custom features
- Functionally tests and load tests prior to launch
- Approves the site design
- Launches the custom film microsite
- Updates the site content and design throughout the theatrical campaign
- Option to manage images and videos via CMS
Why Us?
- UX/Design: Dedicated product designers led by an industry veteran with 13 years of experience
- Product Management: Strong focus on consistent, on-time delivery
- Software Development: Solutions engineered for performance and security; adherence to NBCU technology stack and standards. Multi-platform capability
- Quality Assurance: Rigorous functional and performance testing to ensure an optimal user experience
- Operations: 24x7 support inclusive of proactive monitoring, alerting and adherence to defined Service Level Agreements
- Hosting: Fully managed, auto-scaling cloud-based environments
Thank You
All the benefits without the constraints!